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CWSerenade

Java Order Management

The benefits of achieving true cross-channel transparency are undeniable for any retail organization. By integrating all aspects of the transaction life cycle across all channels and points of touch, you can open up a wealth of opportunities to increase revenues, enhance customer loyalty, streamline operations, and reduce costs.

 

Functionality and flexibility

MICROS-Retail CWSerenade Java Order Management represents the evolution of the company's widely deployed and market-proven order management platform for cross-channel and direct to consumer retailing. A next-generation Java solution, CWSerenade incorporates the rich functionality and best practices that have earned accolades from many of the world's leading retail brands - and combined those capabilities with the tremendous flexibility and configurability of Java.

 

The business benefits you realize with MICROS-Retail CWSerenade are powerful and comprehensive, from order management to marketing:

  • Gain real-time visibility across the transaction life cycle
  • Streamline your operations and reduce costs
  • Leverage customer information more effectively to optimize marketing, merchandising and customer service efforts
  • Manage order changes efficiently and exceed customer expectations
  • Create a customized look and feel that strengthens your brand
  • Support onsite and remote users
  • Integrate seamlessly with MICROS-Retail solutions and enjoy full cross-channel capabilities

Comprehensive coverage

MICROS-Retail CWSerenade OMS manages all aspects of retail transactions, including order management, fulfillment, warehousing/inventory control, customer service, merchandising, marketing, and finance. With a common database for all modules, CWSerenade provides real-time visibility to inventory and customer activity throughout the transaction life cycle. And, the solution can be easily integrated across all points of touch including retail locations, the web, catalogs, the call center, kiosks, and mobile devices.

 

Choice and configurability

Capitalizing on the power of Java, in a tiered Java EE environment, the CWSerenade database, application server, and operating system are all easily configurable to support your unique business processes and policies. MICROS-Retail's standards-based solution ensures simplified integration with diverse resources.

 

See how MICROS-Retail CWSerenade provides the foundation for delivering an exceptional cross-channel customer experience. Download the data sheet here.

 

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