The Apparel Magazine profile states:
Coolibar manages its merchandising, procurement, warehousing, call center,fulfillment, and certain performance analytics through CWSerenade, a single, centralized solution. Furthermore, Coolibar was able to use the solution without modification beyond the interfaces to existing financials and its web site.
“In our first year of operation, Coolibar was able to process a 25 percent increase in orders, with no increase in call-center staffing," says Barrow.
Download the article here.